To show the rapid development of the modula wave® wave soldering system also in the visual appearance of the Kirsten Soldering AG, our graphic specialists developed a new communication concept, which includes the new product brochure MORE - the modula wave®.
The added value that the new machine system offers to the user and investor was included in the design through the red headline MORE ... and by full-format images. The headline MORE that run like a red thread through the product brochure, was added with keywords, suitable for the content topics.
The new design of the brochure was applied in 10 languages, including Korean, Russian and Turkish. Our communication designers had to consider the specifics of the individual cultures the run lengths and the characters of non-Latin script and had to adapt the design of the brochure to the corresponding language.